Author Archives: Rebecca
PRSSA Bateman Case Study Competition Final Report
Secondary Research
(For LSU’s 2022 Bateman team) PEW Research Center survey examines Americans’ trust in medical practitioners versus scientific researchers In “Trust and Mistrust in Americans’ Views of Scientific Experts,” authors Cary Funk, Meg Hefferon, Brian Kennedy and Courtney Johnson conducted a survey to gauge Americans’ trust in medical practitioners versus scientific researchers. PEW Research Center publishedContinue reading “Secondary Research”
Graphic designs for The United Methodist Foundation of Louisiana
News Release
(For the 2022 LSU Bateman Team) Crew for a Cure FOR IMMEDIATE RELEASE News Release: LSU students host a pirate-themed lymphoma awareness event BATON ROUGE, La., Feb. 24, 2022 – Students from LSU’s Manship School of Mass Communication hosted a Pirate Party on Feb. 23 from noon to 4 p.m. to raise awareness for theContinue reading “News Release”
News Advisory
(For the 2022 LSU Bateman Team) Crew for a Cure FOR IMMEDIATE RELEASE News Advisory: LSU students to host a lymphoma awareness event BATON ROUGE, La., Feb. 17, 2022 – A lymphoma diagnosis can make patients feel like they are walking the plank through life and could fall off at any moment. Luckily, the LymphomaContinue reading “News Advisory”
Mary Bird Perkins Cancer Center Campaign Plan
(In-class assignment) Introduction Executive Summary In the late 1960s, community leaders saw the need for a nonprofit, community-owned radiation facility in the greater Baton Rouge area. For the past 50 years, Mary Bird Perkins Cancer Center’s mission has been to improve survivorship and lessen the burden of cancer through expert treatment, early detection, research andContinue reading “Mary Bird Perkins Cancer Center Campaign Plan”
Graphic designs for HungryChild Lifestyle Co.
Washington Football Team Communication Plan
Strategic Communication Plan for the Washington Football Team: Prepared by Champion Communications (in-class assignment) Introduction Champion Communications created this plan for The Washington Football Team. The plan provides recommendations for strategic public relations activities that will help enhance the Washington Football Team’s reputation and energize fans. Situational analysis The Washington Football Team has a longstandingContinue reading “Washington Football Team Communication Plan”
Newsletter Article
Capitol Welders encourages workers to adhere to safety guidelines Welders have the highest-risk occupation in the construction industry, but Capitol Welders’ safety protocols are designed to protect our workers. A lack of safety while welding can result in injuries such as burns, eye damage or electrocution. The Bureau of Labor Statistics reports that more thanContinue reading “Newsletter Article”